Last year, I accepted a role on my alma mater's (Winona State University's) alumni board. I did it for a few reasons: 1) To...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Should you take conference calls in a coffee shop?
As many of you know by now, I'm an independent consultant. And, I don't have an office. I work from my home, by and large....
Will first gen social media marketers start to burn out in 2015?
Last week, blogger, author and consultant Jay Baer wrote a post about how he thinks social media jobs may be about to...
Twin Cities PR This Week – Dec. 15
I don't know about you, but WOW, what a busy week! I broke away from work for a bit to celebrate with my MIMA friends...
Talking Points Podcast: 2015 Social Media/PR Trends
In this week's show, Kevin and I talk 2015 trends. But, they may not be the trends you probably think of when you...
10 things the PR consultants won’t tell you about PR consultants
If you're a regular reader of this blog, you know I'm a big devotee of reading the hard copy print edition of my local...
A telecom company holding a red carpet PR event? Verizon kinda pulled it off.
A couple weeks ago, I was invited to a small, unique event at the Verizon "Concept Store" at the Mall of America. I say...
Twin Cities PR This Week – Dec. 8
Random note: One of the downsides of the independent lifestyle: No holiday parties. Fortunately, I find ways to wiggle my...
Talking Points Podcast: An interview with Walmart’s Chad Mitchell
On this week's episode of the Talking Points Podcast, Kevin and I interview Chad Mitchell, senior director of digital...
How long should you stay at that dead-end job?
During the first few years of my career, I was in a lot of what most people would call "dead end jobs." It wasn't that...