On Oct. 4 I shared my best tips, advice and best practices around writing social media content that can help you drive...
Social Media Writing Best Practices Webinar
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
How analyzing your LinkedIn stats can help you produce more effective content
For people who are "on LinkedIn", the experience is most likely an episodic one. Check in every once in a while. Make a few...
Fck Oatly takes transparency, authenticity to a whole level
fckoatly.com That's the name of the site. And get this: Oatly created it. You heard that correctly. Oatly, the oat milk...
Which Minnesota-based companies are active on TikTok (and which aren’t)?
With the recent momentum around TikTok being banned in the U.S. (I still don't think it'll happen, but you never know!), I...
10 pragmatic social media marketing trends to pay attention to in 2023
Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers...
How many companies are really on TikTok–and do you need to be, too?
Earlier this week, Hootsuite came out with its 2023 Social Media Trends report. As part of that report, their very first...
Hire me as your social media coach
Tell me if one of these scenarios sounds familiar: You're a mid-sized or small PR, advertising or marketing agency owner...
13 people I’d love to have coffee with in 2023
Early January each year means one thing for me: Developing my annual “coffee list!” I’ve been at this (formally and...
Are employees the forgotten audience on LinkedIn?
For many brands, LinkedIn is a key social media channel--especially B2B brands, where LinkedIn can be a key awareness,...
Survey says we really *don’t* want our leaders speaking out on big topics
For the last few years one message has been loud-and-clear when it comes to executive leadership online: We want our...
