If you're reading this blog, chances are you work in the PR or digital marketing industries. And, if you work in those...
OMG, can we please make the “how to” posts stop now?!?!
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Boy Scouts missed the boat with response to President Trump’s Jamboree speech
A few years ago, I attempted to get my then 9-year-old son into Scouting. After all, he had shown great interest in the...
Where are they now? 7 former colleagues that went on to do amazing things
If you've met me before, or are a frequent reader of this blog, you probably know I'm a big fan of the networking thing....
PR Rock Stars: Patterson Dental’s Sarah Matsumoto
I've "known" Sarah Matsumoto for a long time now. But, for many of those years, that relationship was mostly based on...
The app that few marketers are talking about (but probably should be)
My daughter is nine (soon to be 10). And, apparently, age 9 is now the socially acceptable time to ask for (and in many...
“You guys”: Acceptable internet slang or public speaking killer?
Last weekend I was at The Dells with my kids (no laughing please--I grew up going to the Dells and have a strong affinity...
10 Instagram influencers I’d be targeting with if I were a Minnesota-based brand
Influencer marketing. So hot right now. In fact, influencer marketing has been hot for a while now. And, I see no end in...
PRWeek’s “Power List” Overlooks Minnesota and Fly-Over Country…Again
Earlier this week, PRWeek unveiled its annual "Power List"--a list of people they believe are power brokers in the PR...
The psychology behind social media’s biggest shifts in the last year
Maybe it's my psych minor. And maybe it's my innate interest in human behavior. Any way you slice it, I've always fancied...
#MyOreoCreation Contest – Personalized social at its best?
A few weeks ago, while checking Twitter, I happened across an interesting hash tag: I decided to participate:...