Some may not know this about me, but I'm a HUGE donut geek. I may be skinny (weighing in at 170 lbs), but I'm addicted to...
7 online marketing lessons on launching a small business from Bogart’s Doughnuts
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Why LinkedIn Showcase pages actually DON’T make sense for most brands
In case you missed it, LinkedIn unveiled a new product for marketers earlier this year--Showcase Pages. The idea? To give...
If I were 22…I’d skip ahead to 32
Recently LinkedIn sparked its own meme on the professional network: "If I were 22..." The initial intent? For LinkedIn's...
PR Outfit of the Day – Corporate edition
A couple weeks ago, I made a post about a hard-hitting topic we all care about: What we wear to work! I chose to highlight...
Should you put MBA behind your name on your LinkedIn profile?
Last week, three friends/colleagues/clients graduated from business schools locally here in MSP with advanced...
Fallon’s 13-hour Arby’s ad: Blatant PR stunt or brilliant advertising?
In case you missed it, Arby's ran a thirteen-hour commercial over the Memorial Day weekend featuring its new smokehouse...
Who’s the ONE mentor that changed your PR career trajectory?
Everyone has that one person who changed the trajectory of his/her career. That person who, for whatever reason, made a...
How to use Iconosquare to bolster Instagram results
ICYMI: Brands are flocking to Instagram. And, they're seeing engagement rates that are through the roof--especially...
Target’s Jeff Jones’ LinkedIn message: Cowboy move or brilliant communications strategy?
Earlier this week, you may have heard about the most recent kerfuffle retailer Target found itself in (yes, again). This...
The dark side of PR…thy name is “control”
This Valleywag post was the rounds earlier this week--Apple comms chief, Katie Cotton, is apparently leaving the big, shiny...