Last year, I approached the University of Minnesota about starting a new speaker series named "Talking Points: Exploring...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
You’re not a blogger until you’ve offended someone
A couple weeks ago, I wrote a post about how I believe (most) brand-side folks are less networked than their agency peers....
PR Rock Stars: U.S. Bank’s Susan Beatty
Susan Beatty knows a lot of people. Like A LOT. And when you run into someone who knows Susan, the likely response you'll...
Rethinking how to introduce a new CEO to employees
In case you haven't been reading the Star Tribune business section lately, there's been a rash of CEO turnover in town....
Why are brand-side PR pros less networked than their agency peers?
In case you missed it, AdFed recently held their wildly popular 32 Under 32 Awards. As usual, more than 100 people were...
The 9 best coffee shops for PRs/marketers to work from in Minneapolis
Being a solo consultant is a lonely existence. It's definitely one of the few drawbacks to this lifestyle. So, I make a...
Yes, we have a social media mentor problem
I recently had coffee with a younger colleague who plays a key social role for a fairly large company here in Minneapolis....
Trend: Repurposing Snapchat Stories across other social media channels
We've all heard about the "storification" (yeah, I just made that word up) of the social web and how it represents the...
Are online media placements worthwhile if there’s a paywall?
The paywall. On the media side, some see it as the savior of their business. On the PR side, it could be seen as a major...
PR Rock Stars: Boston Scientific’s Amanda Gebhard
You know how when you meet some people you can just tell they're going to be a big deal some day. That's how you feel when...