Instagram users noticed a distinct change in their feeds as of late. More ads. Like a LOT more ads. Earlier this year, I'd...
7 ways companies are (already) using Instagram ads
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Behind-the-scenes content: The most over-rated content in the history of the Internet
Last week, Playboy announced it was cutting the nudity out of its magazines. I know, weird way to start a post, right? Stay...
Talking Points Podcast: Should Brands Really Have an Opinion?
Fun show this week. Kevin and I talked about the #PlayMoreMN campaign, why brands need to have an opinion (big topic!), and...
#PlayMoreMN case study: Why the “tell us your story” approach is NOT dead
If you live here in the great state of Minnesota, last week you probably noticed an explosion of tweets, Facebook posts and...
7 creative ways to promote your company’s corporate volunteer efforts
When it comes to corporate volunteerism and social media, isn't this what we normally see from brands? Good story. Great,...
Why “I want to get on Buzzfeed!” is replacing “I want to be on Oprah!”
A friend and colleague of mine posted the following on Facebook last Friday: "Potential new client just said this:...
Why are influencers still not disclosing paid relationship? (and why brands should really care)
It's 2015, and we're still seeing posts like this: Big deal, you say. Seems like a perfectly innocuous Instagram post by an...
Why are we punishing our senior leaders by sticking them in meetings 7-8 hours a day?
Back when I worked on the corporate side, I distinctly remember trying to get on my boss' calendar. It was impossible. Why?...
Talking Points Podcast: A Conversation with United Health Group’s Bryan Vincent
In this edition of the Talking Points Podcast, Kevin and I sit down with Bryan Vincent, director of digital communications...
Why do big brands continue to completely ignore LinkedIn?
Ok, so the headline might be a little provocative, but the more I think about it, the more I think many big brands continue...