As you probably know by now, a couple weeks ago Snapchat unveiled its version of the previously doomed Google Glass: Snap...
Super-early brand adopters show interesting uses for Snap Spectacles
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
The evolving media consumption habits of Gen Z–and what they mean for communicators
For many companies, targeting and talking about Millennials has become a full-blown obsession. I mean, how many articles...
Does the four-day workweek work in PR and digital?
The four-day workweek. For many, it's a pipe dream. But, for an increasing number of people, it's quickly becoming a...
4 simple reasons the mobile newsfeed is the future of employee communications
In case you haven't noticed, there's an interesting trend going on in the employee communications world. More brands are...
I was going to write a post ripping the current state of influencer marketing, but I wrote this instead
You know one easy way you can tell if an internet, social media or tech trend has "jumped the shark?" It shows up on 60...
Talking Points Speaker Series: How the way companies break news is changing
In Sept., along with my partners at the University of Minnesota, we launched the Talking Points Speaker Series. The idea?...
Marketing jobs of the future signal sharp turn for industry
Last week, I attended the annual MIMA Summit in downtown Minneapolis. As always, a tremendous event (great work by Holly...
Why communicators should be paying more attention to Glassdoor
When you hear the name "Glassdoor", what comes to mind? Employee reviews. Unfiltered opinions on a particular employer....
The Talking Points #39between35and49
The Business Journal has its long-time 40 Under 40 "competition." Adfed2 has its 32 Under 32. And now, Pollen has its 50...
I’m calling for the abolishment of hoodies at client meetings
Today, I just have to rant. And I know it's a rant we've heard before. But, it's a rant worth repeating. Earlier this week,...