Last week Elon Musk bought Twitter. This week brands will be weighing their options as Musk makes initial layoffs and...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
3 lessons corporate blogs can learn from personal blogs
Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500...
9 social media stats that might surprise you (with context!)
If you spend any time reading about the digital marketing industry online, you've undoubtedly seen those "X social media...
4 common syndromes that are killing social media marketing
Companies are struggling with social media marketing. Oh, you may not read headlines about this. You may not hear CMOs...
A love letter to the Minneapolis Star Tribune
I know I'm a dinosaur. I'm one of the few every day hard copy subscribers of a newspaper in America. Specifically, we...
When are we going to learn: Failure = Growth and learning, not a fireable offense
Back in January, you may remember, PBR made this tweet: It set off a firestorm of responses and media coverage for...
Is it time to give up on grammar once and for all?
It might be time, right? You don't want to admit it. I don't want to admit it. But it might be time to give up on grammar....
Will brands make the transition to using more authentic, less polished content?
The social media content world is an interesting place in 2022. Just browse your feeds for a few minutes for a quick...
7 things to consider before making the leap to being an independent consultant
In a few weeks, I'll celebrate 13 years as an independent consultant. It's kinda crazy to think about. Most days, it feels...
Heading back to industry events? 5 tips to re-integrate without being awkward
Over the last 2 weeks, I've attended my first two big industry events since the pandemic began. Yes, it was a little...