Ask any social media marketer who works for a larger organization the most painful part of their jobs and almost all of...
3 ideas to making social media content approval processes a little less painful
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Basecamp situation sign of bigger shift in social/digital labor market
You may have heard about the big Basecamp news last week. CEO, Jason Fried, publicly announced some big changes at the tech...
Did social media platforms learn nothing from the “Stories” rush?
Over the last few weeks, we've seen the big rush on social audio. First, Twitter unveiled Twitter Spaces. Then, LinkedIn...
How the pandemic turned me into something I am not
When this pandemic set in over a year ago now, a lot of things changed for me. My family was at home with me--all the time....
5 surprises from Pew Internet’s recent social media usage report
A couple weeks ago, Pew Internet released another great report detailing social media use in 2021. I recommend taking a...
What I learned from moderating my first Clubhouse room
Yesterday, I had the good fortune to moderate (or really, co-moderate) my first Clubhouse room. This came about from a post...
Why social media job descriptions and roles need to change in 2021
According to a recent study by LinkedIn, "digital marketing jobs" were among the top 15 most in-demand jobs in the U.S. in...
When will we go back to in-person industry events?
I know, I know, it's mid-April and COVID cases and deaths are rising again. But vaccinations are ramping up, too. Hope is...
PR Rock Stars: Thrivent’s Kristina Wright
Kristina Wright is one of those people everyone seemingly is drawn to. Just a quick glimpse at her LinkedIn posts and...
Krispy Kreme’s #vaxmarketing effort highlights bigger issue for brands in 2021
A free donut a day with your vaccine card. That's what Krispy Kreme offered up last week in the first (big) attempt at...