Since the move to sever my cable, I've relied heavily on Netflix for my TV show viewing. Earlier this year, I started...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Should I start using “sponsored posts?”
I've been blogging for five years (here's my first post). That's a long time. Ask anyone who's started a blog. It's a lot...
How the big box retailers graded out for social media on Black Friday
Last Friday was the single biggest day of the year for retailers. You probably noticed. Circulars in your paper (if you...
How do you decide which social networks to participate in?
Last week, a friend sent me and a few other friends a note asking us if we were actively using Path, a relatively new...
5 reasons Mark Cuban was obviously joking about moving to MySpace
Last week, you undoubtedly heard the shot Dallas Mavericks owner, Mark Cuban, took at Facebook, essentially threatening to...
Social media case study: CME Group
I first met Allan Schoenberg about four years ago. On Twitter. We became fast "friends." But, then became more real life...
Is advertising now absolutely necessary for Facebook brand success?
Answer: Yes. That's a pretty bold claim, right? But, I think it's pretty accurate. And, it's exactly what Facebook wants. ...
4 potential PR uses for Newsle
Earlier this year, my friend and colleague Heather Whaling turned me on to a new tool: Newsle. For the uninitiated, Newsle...
Should PR folks be sharing their political viewpoints on Facebook?
Yesterday, I posted a simple status update on my Facebook profile: The response was quite surprising. First, 67 people took...
Should we be promoting our clients through social media channels–revisited
Last week, I posted about a topic I've been thinking about for a while now: Should agencies/consultants promote their...