The following guest post is from friend and colleague, Scott Hepburn. I've come to know Scott fairly well over the last...
Rants N Raves: Do You Need a Social Media Consultant? Take This 5-Minute Test
read more
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
What role will digital content curation play in the future of PR?
Content is no longer the issue for organizations. Not in this 24/7 news cycle world. Not in an era where the average...
Rants N Raves: Men & Women Use Social Media Differently
This is the second in a series of guest posts by University of Minnesota students from a class I guest lectured at this...
Rants N Raves: How do Celebrities Rate on Twitter?
Over the next couple weeks I'll be featuring guest posts from five students at the University of Minnesota that I met...
7 ways to use LinkedIn as a real networking tool
This past week, I received a number of LinkedIn requests to connect. Same ol, same ol', right? Wrong. I got two different...
12 holiday gifts for that digital PR pro on your list
I didn't want to write a holiday blog post. I really didn't. But, I'm forcing myself to get in the holiday spirit a little...
Rants N Raves: Accreditation–It’s About the Journey, Not the Destination
Today's "Rants N Raves" (more the latter here) post is from Jason Sprenger, public relations manager for an innovative...
The (amateur) psychology of Twitter
Disclaimer: I'm not a doctor. Don't pretend to be one. Heck, I don't even want to be one. But, I do have a minor in...
Take Seinfeld’s advice: Do the opposite.
You remember the episode. George was struggling to meet women. He hopped from job to job. His life was in shambles. Jerry...
Is Twitter really just an engagement tool?
In case you didn't notice, mega-retailer Target officially joined the Twitter ranks a couple weeks back. Their initial...