You've seen those American Family commercials by now. The "If you can dream it, we can protect it." These ones,...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Talking Points Podcast: Why we Should Start Ignoring Millennials
In this edition of the Talking Points Podcast, Kevin and I talk about the future of Ello (or, non-future, in my view), the...
Why do PR people hate Excel so much?
Of course, I know the answer. I know the answer because I'm one of the people who hate Excel. It is the bane of my...
Why Ello isn’t the new Facebook (and the reason has nothing to do with technology)
Last week, new social network Ello was all over my social streams. I mean ALL OVER them. Early adopters were handing out...
Microsoft Stories: Best brand storytelling site on the web?
After just a quick peek at the Microsoft Stories site, you can't help but be impressed. Clean. Easy to scan. Big, popping...
Talking Points Podcast: An interview with SHIFT’s Scott Monty
In a year of huge social media job moves, unquestionably the biggest was the decision of Scott Monty to leave his long-time...
No time to create content? Follow Jay Baer’s lead
OK, I know what you're thinking. He's writing a post about a significant industry thought leader in hopes of landing a RT...
Why does the marketing media continue to ignore Gen X’ers (and focus on Millennials)?
I get it. Millennials are the best thing since Harrison Ford flew the Millennium Falcon (wait, Millennial friends, you do...
Talking Points Podcast: The evolution of employee advocacy programs
My friend Kevin Hunt was flying solo on this week's Talking Points Podcast. And it's too bad, because it's a topic I'm very...
Challenge: Can you put your phone/computer away in meetings for ONE WEEK?
I've been testing a new tactic lately. It's called "listening." Here's my strategy. When I go to a meeting, I sit down,...