Last week, a colleague asked a simple question. "Are social media certification programs worth it? Simple question, right?...
Are social media certification programs a worthwhile investment?
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Talking Points Podcast: Special guest Allianz Life’s Jamie Plesser
This week, we had a special co-host on the show: Allianz Life's Jamie Plesser! Jamie shared a bit about his current role...
PR Rock Stars: space150’s Morgan Hay-Chapman
When I first met Morgan Hay-Chapman (in I believe 2011) she was the president of the U of M MN PRSSA chapter (a big deal),...
Facebook is building its own Hotel California
Today's guest post comes from a good friend of mine, Tony Saucier, director of social media at Life Time Fitness. Really...
Personal blogging in PR ain’t dead–not by a long shot
A few weeks ago, on the Talking Points podcast, Kevin Hunt and I discussed a guest post over on Mark Schaefer's blog about...
PR Rock Stars (of the future): 19 new college grads ready to take over the world
Last year, I published a list of future PR rock stars. Students (seniors or juniors) destined for PR greatness--as...
Does Minneapolis need a digital marketing awards show?
A couple weeks ago MN PRSA held its annual Classics Awards. I didn't attend this year, but most years I make an effort to...
Talking Points Podcast: Advice for PR grads
It's that time of year--graduation is already upon us! And that means a flood of new PR grads will soon be knocking on your...
The commencement speech I would have given (if Winona State had asked)
President Olson, distinguished faculty, families and class of 2015 graduates, my name is Arik Hanson and I am an...
Tide’s #OurColors NFL Draft Day Twitter campaign: Boom or bust?
If you followed the first round of the NFL Draft on Twitter last Thursday, you noticed something a bit odd (but, expected...