2019 was an interesting year for me professionally. It definitely had its ups and downs. At one point in the year I was...
Talking Points – A Year in Review
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Who “stays in touch” (and, more importantly, who doesn’t) says a lot about you
There's a common phrase you hear uttered by all when they leave a job: "let's stay in touch." You've said it before. I've...
Why you actually have to *plan* for the outrage culture now
In the span of just the last four weeks, we've seen the Internet Flash Mob take down two big advertising campaigns. First,...
The sunsetting of one of Minnesota’s most successful all-time blogs–the MN PR Blog
If you've worked in the PR industry in the Twin Cities for any length of time, you've probably heard about or visited, the...
Why the top 5 productivity hacks for remote workers are all wrong
As a remote worker for going on 10 years now, I definitely have learned my share of "productivity hacks". When you're...
PR Rock Stars: Room & Board’s Rebecca Lechner
Truth be told, I don't know Rebecca Lechner all that well. I've never worked with her. She's never been a client. Heck, I...
3 surprising stats from PRWeek/Cision’s Global PR Report
A couple weeks ago, PRWeek and Cision released their Global PR Report full of data points and nuggets ripe for discussion...
The cold, hard truth: The PR and ad industries are still hooked on “vanity metrics”
If you spent a few minutes on social media last week, you undoubtedly heard about South Dakota's new anti-meth ad campaign...
6 answers to commonly-asked questions I’m getting from the modern job seeker
A couple of weeks ago, I received an email from someone who was recently laid off from his job. This guy was an...
REI’s Uncommon Path a rare brand journalism home run
Brand journalism, as a concept, hasn't exactly had a great run. Casper's vaunted "Van Winkles" brand journalism effort...