In case you missed it, LinkedIn sold Slideshare, the once-popular slide deck social sharing site, to Scribd a few weeks...
The missed opportunity that was Slideshare
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Why Rex Chapman is the best modern-day example of the power of content curation for brands
Rex Chapman. Does the name ring a bell? For many in 2020, you probably know him as that guy on Twitter who shares mostly...
The missed opportunity of birthday marketing
News flash: It was my birthday yesterday (8/24). Don't worry if you didn't send me a card--I only get 3 anymore (and I love...
The single toughest job in marketing/communications: The community manager
I saw this tweet last week and it made me chuckle (the second tweet made me chuckle even harder!). Not so much because it...
Will your employer let you relocate south for the winter?
As summer slowly draws to a close here in Minnesota, there's been increasing chatter about one big topic: Are you thinking...
Are Twitter Watch Parties a tactic to consider the rest of 2020?
Our COVID-19 winter has seen the start of many social media marketing trends. But, one I find particularly interesting--the...
Does anyone really search by hash tags on LinkedIn?
What's our hash tag strategy? It's a question I think every company has asked itself or its agency partner over the last 10...
My motivation: Don’t tell me I can’t achieve that goal
A few weeks ago, friend, partner and client, Stacia Nelson, made the following post on her Facebook page. The message:...
When it comes to social media posts, write when you’re hot
One of the most successful (most viewed) posts I've ever made on this blog was this post about how people (at the time--but...
The little white lie of the social media profile shot
We all have that friend or colleague. You know the one. That person with the social media profile shot that doesn’t exactly...