A couple weeks ago, I attended my nephew's fourth birthday party. At that party were seven kids (including mine) under the...
Just imagine how we’ll market to today’s tweens when they’re 20-somethings
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Why Starbucks isn’t “taking a stand” behind Howard Schulze’s run to the White House
In case you missed it, former Starbucks CEO, Howard Schulze is mulling over a bid to become the 46th president of the...
What I learned from Buffer’s 2019 State of Social Report
In case you missed it, Buffer came out with a fantastic "State of Social" report in January. I say fantastic, because...
The real cautionary tale of the Fyre Festival
Earlier this week, I joined a large percentage of Netflix subscribers and watched the Fyre Festival documentary on the...
Is 2019 the year brands move away from engagement as a KPI?
Before you spit up your coffee, hear me out. Because I think there's a trend in the making here. My thinking is based on...
Will the next article you read on Forbes be written by a robot?
If things keep progressing the way they are now, the answer to my question in the headline is most certainly "yes!" Why do...
Yet another challenge for the modern day newspaper
I've been a long-time subscriber of the Star Tribune. My parents have been long-time subscribers of the St. Paul Pioneer...
Will fake #sponcon be the end of influencer marketing?
A few weeks ago, I stumbled upon a very interesting article in the Atlantic titled "Rising Instagram Stars are Posting Fake...
Will 2019 (finally) the year of the Social CEO?
We've been talking about the concept of the "social CEO" for years now. In fact, I remember Richard Branson being on...
Introducing: Talking Points Podcast Sponsorships
Four years ago, my friend Kevin Hunt (General Mills) and I had a crazy idea: Why don't we start a podcast focused on social...