Thousands of blogs are launched every day. With all the tools now available--and the ease with which you can access and...
13 steps to a successful blog launch
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
11 must-read posts about blogger outreach
Over the last month, I've received a number of pitches and worked on a couple of client outreach campaigns. So, blogger...
5 ways to build thought leadership by using Delicious
The first time I usually mention Delicious as a tool to a client or prospect, they look at me a little funny. And, with...
Why less is more when it comes to headlines
We made a stop at Jimmy Johns sandwich shop this weekend as a family (disclaimer: I'm a huge Jimmy John's fan--and no, they...
11 Minnesotans that moved the social media needle in 2010
Last year, I organized a list of the top 20 social media innovators in Minnesota. It was a community-based list--the...
4 corporate communication tips that will help build engaged communities
With so many experts, gurus and "mavens" (that's my favorite, by far) telling people how they should and shouldn't build...
5 recent Facebook changes you may not know about (but should)
In case you didn't notice, Facebook is constantly tinkering with its functionality, features and tools. In many ways, it's...
When is it OK to charge for content?
It's not a new issue. In fact, it's been going on far before social media burst on the scene. When is it OK to charge for...
6 creative ways to land a job in digital PR
I have a number of passions in life. One of them, it seems, is helping people find jobs. I find myself gravitating toward...
Does broadcasting your Foursquare check-ins on Twitter really add value for brands?
It's no secret: Foursquare (and other location-based applications like it) are as hot as White Board Jenny these days (can...