On Sunday, David Phelps of the Star Tribune wrote a post about Hormel and its relatively new social media campaign built around the fictional,...
READ MORESocial media case study: CME Group
by arikhanson | Nov 15, 2012
I first met Allan Schoenberg about four years ago. On Twitter. We became fast “friends.” But, then became more real life friends...
READ MOREMinnesota Craft Brewers: Who’s making social media work?
by arikhanson | Sep 9, 2012
If you follow me at all online, you know I’m a HUGE craft beer geek. Not to the level of some, certainly, but let’s just say I...
READ MORESocial Media Case Study: The Sprint Ninjas Employee Advocacy Program
by arikhanson | Jan 12, 2012
During some research for a client project a while back, friend and HAPPO champ, Justin Goldsborough referred me to Sara Folkerts at Sprint. I...
READ MORESocial Media Case Study: Feed My Starving Children and Facebook Groups
by arikhanson | Jun 2, 2011
Disclosure: Feed My Starving Children is a client of ACH Communications. I started working with Feed My Starving Children late in 2010....
READ MORESocial media case study: Stone Brewing
by arikhanson | May 9, 2011
As we put the finishing touches on the Social Media Business Summit track at BlogWorld this year, we really wanted to get a micro-brewery on a...
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