Last week, I asked the question: What's the best cup of coffee in Minneapolis? Very controversial, right? But, I mean,...
8 best cups of coffee in Minneapolis for the PR pro
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Coke says the corporate web site is dead. I say hogwash.
You may have seen this post (or some variation of it) floating around the web last week. Apparently, Coke says the...
Miracle on the gridiron: LEGO Jerry Kill inspires Golden Gophers
Taking a little break from the PR/marketing talk today. Indulge me, if you will. For those Minnesotan readers, unless...
PR Tool Review: 7 ways to get the most out of Muckrack
A few weeks ago, I started researching a tool called Muckrack for a client project. The good folks at Muckrack gave me a...
News releases or blog posts: What is the future of media relations?
In starting work with a new start-up client recently, the question came up: Do we really need news releases? Couldn't we...
The PR consultant dress code strategy
A lot of people ask me: What do you wear when you work from home during the day? I gotta tell you, this part of the job...
Repeat after me: Bloggers are NOT mainstream media
Now, I don't get pitched that much. I'm not a lifestyle blogger, after all. But, I do get a few emails from time to...
PR isn’t about “content”–it’s about ideas
Think back to the early 2000s. Was ANYONE talking about "content?" Anyone at all? Not really. Nowadays you can't go five...
PR hiring managers: Please read this post
Last week a friend of mine sent me a concerning email--but one I've seen far too often over the years. He has been...
Hash tags: They key to success for brands on Instagram?
We all have that friend. Oh, you know the one. The friend who posts pics to Instagram and uses about 57 hash tags in the...