Last week, I was out shopping for a new phone at a retailer here in the Twin Cities (to be clear, it actually wasn't...
Brands: Whatever happened to solving the customer’s problem?
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Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Buzzfeed’s coverage of Justine Sacco story: An ethical issue?
In case you missed it, the internet was home to a strange scene last Friday. IAC PR director, Justine Sacco posted an...
How to buy a perfect client holiday gift
Every year, the question comes up: What should I get my clients as a holiday gift? And each year, I struggle with it. I...
10 people I admire (that probably don’t know it)
When you ask people who they admire, the usual suspects enter the picture pretty quickly. Mom or Dad. A brother or sister....
The most popular Communications Conversations posts of 2013
As I reflect back on 2013, one thing I now love to do (thanks to Adam Singer--I'm stealing his idea) is look back at my...
Instagram Direct: What does it mean for brands?
Yesterday, Instagram unveiled a new feature for its popular mobile app: Instagram Direct. You can read all about it on the...
6 small businesses using Facebook more creatively than many big businesses
Facebook marketing case studies. They're a dime a dozen across the web these days. So, why am I writing *another* one and...
Guest post: What’s next is in the past
The following post is from friend and colleague, Kasey Skala, who's a digital communications manager by day over at Great...
8 things you probably didn’t know about me
You know that "8 things you probably didn't know about me" meme that was going around Facebook a while back? I never got...
5 brands using PR-specific Twitter accounts–and what they’re doing well
Does your company/client need a PR-specific Twitter account? It's probably a question reserved for only the larger...