Just a heads up that I'm guest posting today for my friends over at Fast Horse. John Reinan asked me to write about the...
Arik’s Social Media Blog
Arik’s social media blog has been in publication for more 12 years and recognized by industry outlets like PRWeb and PRWeek as one of today’s leading industry blogs. With 1,500+ posts, his content is frequently syndicated on popular sites like PR Daily, Social Media Today, Business Insider and Ragan.com.
Social media: It’s about everything BUT the implementation
Placements. Ads. Brochures. Web sites. In our industry, more often times than note, it's all about the deliverable, right?...
Blogger relations: 5 tips to hone your approach
Blogger relations continues to be an evolving discipline. I get people are still learning. But, I continue to be surprised...
3 digital lessons your brand can learn from the Minnesota Zoo
As a father to two extremely energetic children under the age of two, we are frequent visitors to the Minnesota Zoo. In...
What I learned by *not* going to SXSW
I'll admit it. I wish I had made trip to Austin for SXSW. A number of my friends were there. And, many people I would love...
Crowdsourcing my wedding anniversary trip: Will you help?
This May, it will be our 10th wedding anniversary. My wife and I want to commemorate the occasion with a trip to the Left...
How do you define “digital PR?”
Next Monday night, I'm guest lecturing over at the Minneapolis College of Art & Design courtesy of my friends Jennifer...
4 lessons I learned from HAPPO
If you’re a regular reader of my blog, chances are you may have heard of Help a PR Pro Out (HAPPO). HAPPO was an event I...
3 lessons your brand can learn from Crazy Heart
Last weekend, I took in Crazy Heart with my lovely wife. I loved it. From the music (I'm an old-school country fan, among...
Your brand: Much more than just a logo
Today, one of my favorite local companies--Caribou Coffee--is rolling out a complete brand makeover. According to the news...