Last night, I was part of a Pro-Am Day-type event at my alma mater, Winona State University. Dubbed, The Real World, it’s become an...
READ MORE7 ways to build a blog community from the ground up
by arikhanson | Mar 23, 2011
I’m often approached by clients thinking about starting a blog. One of the challenges of doing just that is building a readership. In...
READ MOREBlogger outreach lessons learned from recent pitches I’ve received
by arikhanson | Mar 22, 2011
Over the last year or so, I’ve received a number of pitches around my blog. Surprising to me, really. I guess I still think of this blog...
READ MOREJerry Moore v. John Hoff: Legal consequences for bloggers
by arikhanson | Mar 18, 2011
For bloggers, legal matters are usually not an issue that’s top-of-mind. That’s because, for most, we just don’t write about...
READ MORESocial media case study: MN brewer Surly galvanizes fans to build new brewery
by arikhanson | Mar 14, 2011
For those of you who live in Minnesota, you’ve undoubtedly heard of Surly beer by now. It’s become an iconic brand of sorts...
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