A couple weeks ago, I noticed an acquaintance of mine accepted a new job as a VP of marketing. Sweet title, right? And, this person is probably...
READ MOREEdelman Trust Barometer data: More CEOs should be active on social media
by arikhanson | Jan 22, 2021
Trust in everything is plummeting. Except my company’s CEO. That’s the message from the 21st edition of the Edelman Trust Barometer...
READ MORE14 pragmatic social media trends to watch in 2021
by arikhanson | Jan 19, 2021
Every year, about this time, I typically present to the local Social Media Breakfast chapter on the topic of social media trends. It’s...
READ MOREA sensible view of the “next big thing” in social: Clubhouse
by arikhanson | Jan 14, 2021
One thing I’ve learned about social media marketing over the 12 years I’ve been a consultant: Everyone wants to know what the next...
READ MORE17 people I want to have coffee with in 2021
by arikhanson | Jan 12, 2021
This post has become an annual tradition. A ritual I now go through to identify 15+ folks I’d like to share coffee with in the year...
READ MORETheory: Boomers in PR don’t trust influencers or influencer culture
by arikhanson | Jan 8, 2021
I have a theory I want to test with you today: I think there’s a segment of our industry that completely detests–and doesn’t...
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