In case you missed it, a soft-serve ice cream entrepreneur in California made news recently. Yeah, instead of catering incessantly to...
READ MOREPR Rock Stars: Solo PR Consultant Peg Roessler
by arikhanson | Jul 18, 2019
If you want to get your client on TV in the Minneapolis/St. Paul area, and you’ve worked in PR for more than five minutes, you know...
READ MOREI’ll admit: I’m overwhelmed by technology
by arikhanson | Jul 16, 2019
Over the weekend, we had wi-fi issues at Chez Hanson. If you have teens and/or tweens and you’ve had wi-fi issues, then you know when...
READ MOREHow I deal with my professional social media FOMO
by arikhanson | Jul 12, 2019
On The Gram, I follow a fellow solo consultant named Katie Miller. Katie’s a relatively new solo–been at it a couple years now....
READ MOREWhy do social media marketers continue to invest in organic reach?
by arikhanson | Jul 2, 2019
Organic reach. Aren’t we all tired of talking about this yet? I know I sure am. But, it continues to be a topic of...
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