I had an interesting conversation with a friend last week about social media engagement. Her theory: Impressions are highly under-valued in the...
READ MORECompanies speaking up on social issues: Lessons learned so far in 2021
by arikhanson | May 27, 2021
Should the company speak up in support of Asian Americans? Should the company stand up against racial injustice? Should the company take a...
READ MORE3 ideas to making social media content approval processes a little less painful
by arikhanson | May 25, 2021
Ask any social media marketer who works for a larger organization the most painful part of their jobs and almost all of them will respond with...
READ MOREBasecamp situation sign of bigger shift in social/digital labor market
by arikhanson | May 3, 2021
You may have heard about the big Basecamp news last week. CEO, Jason Fried, publicly announced some big changes at the tech company that...
READ MOREDid social media platforms learn nothing from the “Stories” rush?
by arikhanson | Apr 30, 2021
Over the last few weeks, we’ve seen the big rush on social audio. First, Twitter unveiled Twitter Spaces. Then, LinkedIn said it was...
READ MOREHow the pandemic turned me into something I am not
by arikhanson | Apr 27, 2021
When this pandemic set in over a year ago now, a lot of things changed for me. My family was at home with me–all the time. I could no...
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