You know what’s perplexing about the way companies plan for today’s social media campaigns? They don’t plan for BEST-CASE...
READ MORETalking Points Speaker Series: 3 takeaways from the social media skills gap discussion
by arikhanson | Sep 16, 2016
On Wednesday, we held the first-ever Talking Points Speaker Series event on the University of Minnesota campus. Our topic? The social media...
READ MOREDoes content marketing even have to link to your product anymore?
by arikhanson | Sep 8, 2016
I’m sorry, but I have to call BS on this recent Contently post. I’ve always been somewhat of a skeptic when it comes...
READ MOREWhere are companies turning for digital professional development?
by arikhanson | Sep 1, 2016
Allison Kent-Smith, founder of Smith & Beta, a talent development firm, had an interesting quote in a post this week: “Agencies...
READ MOREWhat the new (upcoming) LinkedIn Company page format means for brands
by arikhanson | Aug 31, 2016
Looks like LinkedIn is revamping the layout for “company pages”–and it’s testing the concept with some of its biggest...
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