Over the last year or so, it seems like the number of emails I get from people wanting to talk about making the jump to going solo has...
READ MORESocial media personal branding advice for the class of 2019
by arikhanson | Apr 23, 2019
Over the last week, I’ve spoke to two college classes about one hot topic: Personal branding. More specifically, how college seniors...
READ MORE5 free social media marketing ideas for the winner of the Star Tribune’s Beer Bracket–Castle Danger Brewing
by arikhanson | Apr 18, 2019
A few years ago (I think), the Minneapolis Star Tribune unveiled its first-ever “Beer Bracket” as a way to play off March Madness....
READ MOREIs KFC’s virtual influencer Colonel Sanders the start of a new (weird) trend?
by arikhanson | Apr 16, 2019
In case you missed it, KFC launched its own virtual influencer last week–a virtual Colonel Sanders–on Instagram. It’s the...
READ MOREStill think unbranded content doesn’t work? Don’t tell Budweiser.
by arikhanson | Apr 12, 2019
By now (especially if you’re a basketball fan), you’ve seen the Dwyane Wade video Budweiser produced. It has been shared everywhere...
READ MOREWhy the Big 4 entering the marketing world is great news for solos
by arikhanson | Apr 10, 2019
In case you missed it, Accenture made big news last week by acquiring an independent NY-based agency named Droga5. This is big news, of course,...
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