Last week, a colleague asked a simple question. “Are social media certification programs worth it? Simple question, right? Unfortunately,...
READ MOREWhat is social media’s “revolving door” effect on your business?
by arikhanson | Mar 24, 2015
Had a good conversation with a client the other day about social media churn. As usual, we were both lamenting the lack of really good junior-...
READ MOREThe hidden risk of social media marketing: Managing old Facebook admins
by arikhanson | Jan 20, 2014
For years, we heard brands throw up barriers around why they didn’t want to participate in social media marketing. One of the biggest...
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