Last week, I did what marketers like us WANT consumers to do on social media: I asked my friends and family for a recommendation. In this case,...
READ MORETarget’s Jeff Jones’ LinkedIn message: Cowboy move or brilliant communications strategy?
by arikhanson | May 16, 2014
Earlier this week, you may have heard about the most recent kerfuffle retailer Target found itself in (yes, again). This time, Target’s...
READ MORETarget vs. Buffer: Crisis communications lessons from two different approaches
by arikhanson | Dec 30, 2013
On Dec. 18, news broke that Target witnessed unauthorized access to payment card data across its U.S. stores. Security expert and blogger,...
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