Every so often, I’ll see it in one of my social feeds: That comment or remark from a friend, colleague or industry person taking jabs at...
READ MOREDo you need a separate visual tone for your brand online?
by arikhanson | Oct 27, 2014
I’ve long been a fan of Starbucks use of visual marketing via their social accounts. Just look at their Instagram account. It’s a...
READ MOREThe best brand holiday use of Instagram I’ve seen yet–from Target
by arikhanson | Oct 24, 2014
When it comes to holidays and social, well, brands haven’t exactly traditionally wowed fans and customers. When I think of branded...
READ MORETalking Points Podcast: Do CEOs really need social media profiles?
by arikhanson | Oct 23, 2014
It’s not a new discussion, but thanks to a post by Shelly Kramer this week (and a report on CEO.com), Kevin and I re-opened the...
READ MOREHow executives are using LinkedIn publishing to drive organizational PR goals
by arikhanson | Oct 22, 2014
Two weeks ago, I talked about content strategy with a group of fine folks at the Fort Worth PRSA chapter meeting. As part of that presentation,...
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