In case you’ve been on a desert island somewhere for the last week, you’ve undoubtedly heard about Nike’s “Dream...
READ MOREInstagram pods indicative of 10-year social media trend
by arikhanson | Sep 7, 2018
Like my friend Sarah Ziehr said on Facebook, if there was an “eye roll” emoji, I would have used it when I saw this post on...
READ MOREThe new era of transparency is a huge opportunity for PR
by arikhanson | Sep 6, 2018
“Transparency” has been a buzzword of sorts the last year. It’s popping up in the news more. It’s a focal point for...
READ MOREThe transition from media to PR: Four former journalists talk about the surprises, struggles and wins
by arikhanson | Aug 31, 2018
Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. I...
READ MOREWhat’s on my desk – the PR/Social media version
by arikhanson | Aug 29, 2018
A couple weeks ago I ran across a feature in Twin Cities Business dubbed “What’s on my desk.” My curiousity was piqued when...
READ MORETrend: Behavior change–not “peak social media”–is what communicators should focus on
by arikhanson | Aug 23, 2018
Over the last few months, the following has occurred: Snapchat announced a drop in users for the first time ever. Facebook is reporting flat...
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