Blog

Never a dull moment in the world of influencer marketing. Last week, Digiday wrote an article essentially claiming that agencies are destroying...

I saw this post in my feed the other day and it reminded me of a post I had been meaning to write for ages. The title: The top 10 laziest...

Last fall, Popeye’s trolled Chick-Fil-A on Twitter into helping it launch its new chicken sandwich that ended up selling out and causing...

For the last few years, I’ve been developing a “Social Media Trends” presentation in January that I’ve now given more...

I spent a lot of time on LinkedIn these days. It is, without a doubt, the most valuable social network to me now (in a professional sense). So,...

“What should our hash tag strategy be?” It’s a question I get from clients at least a few times a year. And, it’s one...