Last year I made a post that I’m going to make into an annual series–or challenge. The concept is simple: Publicly document and...
READ MOREMainstream media versus YouTube Influencers – Which has the bigger audience?
by arikhanson | Jan 3, 2017
2016 was a good year for influencers. Specifically, 2016 was a VERY GOOD year to be a YouTube influencer. Just ask Casey Neistat who sold his...
READ MOREFace it, there are no “dream jobs”
by arikhanson | Dec 28, 2016
It’s time to give up the ghost. There are no “dream jobs.” Yeah, I said it. And you know why? Because I’m living my...
READ MOREThe future of content looks like THIS (and it’s pretty crazy)
by arikhanson | Dec 22, 2016
ICYMI: Renowned YouTuber, Casey Neistat blew everyone’s minds earlier this week when he released the following video: It already has 3.9...
READ MOREFruit baskets or Nut Assortments: What’s the best approach for PR client holiday gifts?
by arikhanson | Dec 20, 2016
Every year about this time (actually, much earlier than this, but for effect we’ll go with “about this time”), I run into the...
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