Truth be told, I don’t know Rebecca Lechner all that well. I’ve never worked with her. She’s never been a client. Heck, I...
READ MORE3 surprising stats from PRWeek/Cision’s Global PR Report
by arikhanson | Dec 4, 2019
A couple weeks ago, PRWeek and Cision released their Global PR Report full of data points and nuggets ripe for discussion on blogs like this....
READ MOREThe cold, hard truth: The PR and ad industries are still hooked on “vanity metrics”
by arikhanson | Nov 26, 2019
If you spent a few minutes on social media last week, you undoubtedly heard about South Dakota’s new anti-meth ad campaign (here’s...
READ MORE6 answers to commonly-asked questions I’m getting from the modern job seeker
by arikhanson | Nov 20, 2019
A couple of weeks ago, I received an email from someone who was recently laid off from his job. This guy was an acquaintance. I had met him...
READ MOREREI’s Uncommon Path a rare brand journalism home run
by arikhanson | Nov 18, 2019
Brand journalism, as a concept, hasn’t exactly had a great run. Casper’s vaunted “Van Winkles” brand journalism effort...
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