In this edition of the Talking Points Podcast, Kevin and I talk about Josh Bernoff’s recent post claiming that social media is dead–and that we should burn it down and start over. It’s a bold claim, and one we discuss in depth. We also talk about a new Pew Internet Research report featuring the latest social media demos and a presentation I gave at a PR conference in Florida recently on digital trends impacting the PR world.
SHOW NOTES – August 27, 2015
“Burn It Down, Start From Scratch And Build a Social Media Strategy That Works”
http://www.experiencetheblog.com/2015/08/burn-it-down-start-from-scratch-and.html
“Augie Ray, can we admit now that social media marketing is dead?”
http://withoutbullshit.com/blog/augie-ray-can-we-admit-now-that-social-media-marketing-is-dead/
SPOTLIGHT: “Case study: How the Minnesota Pork Board dispelled myths with “urban foodie” influencers”
“Mobile Messaging and Social Media 2015”
http://www.pewinternet.org/2015/08/19/mobile-messaging-and-social-media-2015/
“9 Digital Trends Reshaping PR”
https://arikhanson.com/2015/08/18/9-digital-trends-reshaping-pr/
SHOUTOUT: Karen Fries, Annie’s
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